In a word
Bolt is the very first platform in Belgium allowing households to buy their energy directly from local green producers.
In Belgium, many consumers think they help the climate by subscribing to a green electricity offer, whereas in reality certificates are bought in countries like Norway or Iceland to greenify the contract. These countries are already close to 100% green energy and therefore the Belgian consumers money doesn’t help to support the energy transition.
With Bolt Energy, people can choose wind energy from farmer Luc or solar energy from the local sports club and this, in only 3 minutes. Bolt wants to be a driver of the fight against climate change by making the financial flows of green energy production & supply more transparent. Bolt's customers know where their electricity comes from and where their money goes. By creating a community of conscious consumers, Bolt Energy aims at creating a deeper and stronger customer relation.
As Bolt has been set up as a separate entity, operating costs are reduced. Thus, customers benefit competitive offers (with a cost to serve level of 10-20€/contract, well below the historical players in the market) and producers get a fair remuneration. The company is seen as a true partner.
The concept is replicable in all of the EDF Retail businesses, with adaptation to the local market dynamics and customers (France, Italy, UK). Via Bolt we also plan to unlock extra value by partnering with energy service companies, local energy communities, financing providers of energy production installations.
Why is this a game changer ?
- 4000 customers
- in the first 6 months after the start of the initiative aiming at 100k customers in 4 years.
- First and only
- supplier to provide 100% renewable and 100% traceable local Belgian energy.
- Capture the value of the most engaged customers into energy transition
- by creating our own new market niche and keeping the first mover advantage.